Vintage ‘Long Live the Local’ Pork Scratchings Beer Mat
Found on eBay.
Long Live The Local Information
Long Live The Local is a campaign backed by a broad alliance of pubs, brewers and industry bodies who together form Britain’s Beer Alliance.
The campaign has asked consistently for a cut in Beer Duty, as a result of the UK Beer Duty bill being one of the highest in the world, with a rate three times the EU average and 11 times that of Germany or Spain.
Following the budget on March 3rd, Beer Duty has been frozen for the last three years which is a huge boost for the beer and pub industry.
Britain’s Beer Alliance consists of over 200 members including independent pubs, pub companies, breweries and industry organisations. The alliance was formed in 2014 to collectively work together to promote the overall pub and beer sector. Long Live The Local is the second campaign from Britain’s Beer Alliance and has been actively supported by over 20,000 pubs.